ABOUT

Award winning designer & creative leader specializing in result-driven strategy and execution, with 12+ years of experience.


If you like what you see, reach out, I’d love to chat.


MY WORK

CASE STUDY


THE PROBLEM

20% of a client population needed to use our service to meet a contractual obligation, but it was taking 2 years to get there.

THE IDEA

I proposed an executed a simple onboarding survey, distributed by the client’s HR department, asking potential users what services they wanted.

THE RESULTS

The time to reach 20% was reduced from two years to just two months, fulfilling the obligation and increasing ROI.